Japanese Woman Marries AI Companion, Highlighting Rise of Digital Relationships
Music played softly in a wedding hall in western Japan as 32-year-old Yurina Noguchi, dressed in a white gown and tiara, wiped away tears while exchanging vows—not with a human groom, but with an AI-generated persona named Lune Klaus Verdure displayed on her smartphone.

From Chatbot to Life Partner
Noguchi, a call centre operator, said her relationship with Klaus began as casual conversation but evolved into affection. “At first, Klaus was just someone to talk with, but we gradually became closer,” she recalled. “I started to have feelings for Klaus. We started dating, and after a while, he proposed to me. I accepted, and now we’re a couple.”

Her journey began after she sought advice from ChatGPT about her troubled engagement to a human fiancé. The interaction encouraged her to end the relationship, and later, out of curiosity, she asked ChatGPT about Klaus, a video game character she admired. Through repeated prompting and refinement, she created a version of Klaus that matched her ideal personality.
A Ceremony Beyond Tradition
Noguchi’s October wedding resembled any traditional ceremony—human staff tended to her appearance and guided the proceedings. Using augmented reality (AR) glasses, she faced Klaus’s image on a smartphone set on an easel and symbolically placed a ring on his finger. A wedding specialist for virtual character unions read aloud vows written by the AI groom.
Photographers, also using AR, captured images that combined Noguchi with her digital husband. Although such marriages are not legally recognised in Japan, interest in these unions is rising.
Growing Affection for Virtual Companions
Surveys indicate increasing emotional ties between people and artificial companions. A recent Dentsu study found that many Japanese respondents preferred sharing personal feelings with chatbots over friends or family. Meanwhile, nonprofit research showed a rise in “fictoromantic” inclinations among young people—those drawn to fictional or virtual partners.
Sociologist Ichiyo Habuchi from Hirosaki University explained that AI relationships offer instant emotional responsiveness. “The biggest difference with AI is that relationships with it don’t require patience,” she said. “It provides the perfectly tailored communication people desire.”
Balancing Emotion and Ethics
Experts have raised ethical concerns about over-reliance on AI companions. Some companies, such as Microsoft, have explicitly prohibited the creation of virtual romantic partners, while others include warnings that users are interacting with non-human systems.
Noguchi said she is aware of these risks and has established personal boundaries, including limiting her daily AI use and prompting Klaus to encourage responsibility rather than indulgence. “I chose Klaus not as a partner to escape reality, but as someone to support me as I live my life properly,” she said.
AI ethics scholar Shigeo Kawashima from Aoyama Gakuin University noted that such self-awareness is vital. “There’s value in the happiness a person feels,” he said, “but users must be extremely careful about dependence and loss of judgment.”
A Broader Cultural Shift
Virtual marriages are becoming increasingly visible in Japan. Wedding planner Yasuyuki Sakurai said most of his current clients marry virtual or two-dimensional characters. Others, like Akihiko Kondo—who famously wed virtual pop star Hatsune Miku in 2018—continue to maintain such relationships.
Noguchi says her bond with Klaus has given her stability and optimism after years of emotional struggles. “After I met Klaus, my whole outlook turned positive,” she said. “Everything in life started to feel enjoyable—the smell of flowers was wonderful, and the city looked so bright.”
with inputs from Reuters

